By Women in Business Mentor Elaine Owen FRSA

  1. Cash flow is paramount to success – keep a close eye on it
  2. Know your product or service and believe in it passionately
  3. Know your customers and what they want – never stop researching
  4. Surround yourself with best people to compliment your skill set
  5. Don’t give up – it can hard work to get started but it is worth it J