Social media represents one of the most significant changes in consumer media behaviour in history, resulting in fundamental shifts in the way marketers communicate and interact with consumers. This course provides the practical knowledge and insights required to establish objectives and strategies, properly select the social media platforms to engage consumers, and monitor and measure the results of these efforts.
|Event Date||Wednesday 11th November 2015, 9:30 am|
|Event End Date||Wednesday 11th November 2015, 12:30 pm|
|Location||Vale House, Vale Park|